{"id":184,"date":"2024-10-08T16:22:55","date_gmt":"2024-10-08T16:22:55","guid":{"rendered":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/?post_type=chapter&#038;p=184"},"modified":"2025-08-27T15:31:47","modified_gmt":"2025-08-27T15:31:47","slug":"how-influencers-content-creators-distort-perceptions","status":"publish","type":"chapter","link":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/chapter\/how-influencers-content-creators-distort-perceptions\/","title":{"rendered":"3.6 How Influencers &amp; Content Creators Distort Perceptions"},"content":{"raw":"<div style=\"font-weight: 400\">\r\n\r\nContent creators are individuals or companies who produce and share various forms of content, such as videos, memes, and other posts, on social media. These creators often build a dedicated following by posting content that resonates with their target audience, which allows them to become influencers within their specific niche or industry. Influencers have the power to affect their followers\u2019 opinions and decisions.\r\n\r\nJust because someone has a popular podcast or TikTok account doesn't mean they care about the facts or promote a nuanced view of a policy problems\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nContent creators often prioritize popularity, clicks, and revenue over accuracy and in-depth arguments. Negative content\u2014focusing on fear, outrage, or conflict\u2014and polarizing content\u2014emphasizing extreme viewpoints\u2014often outperform positive content. While this content is not always false, it can mislead and manipulate viewers by distorting reality.<span style=\"font-size: 14pt\">\u00a0\u00a0<\/span>\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nUnfortunately, some content creators peddle misinformation and, worse, manufacture disinformation. <strong>Misinformation<\/strong> is incorrect or misleading information spread without the intent to deceive, often occurring when people share false information they believe to be true. <strong>Disinformation<\/strong>, on the other hand, is deliberately false information spread with the intent to deceive or manipulate. Disinformation is flat-out lying. Both can be harmful, but understanding the intent behind the information can help you better assess and respond to it.<span style=\"font-size: 14pt\">\u00a0\u00a0<\/span>\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n<div class=\"textbox\">\r\n<div style=\"font-weight: 400\">\r\n\r\n<em>Watch this video from CyberWise, a trusted educational resource on digital literacy, where they provide a clear explanation of what fake news is:<\/em>\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nYouTube URL: <a href=\"https:\/\/www.youtube.com\/watch?v=V4o0B6IDo50\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com\/watch?v=V4o0B6IDo50<\/a>\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nDuration: 3:34\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nAlways approach online content critically, check sources, and be mindful of the impact of the content you engage with. This way, you can make more informed decisions and avoid contributing to the spread of false information.\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nRemember, just because a friend reposts something doesn\u2019t mean it\u2019s true. It\u2019s important to verify information before believing or sharing it. When you spot content that you\u2019re unsure about, fact-check it on websites like FactCheck.org, PolitiFact, and Snopes. These sites investigate and debunk false or misleading claims, rumors, and hoaxes across various topics, providing evidence-based and contextualized analysis with references to original sources.\r\n\r\n<\/div>\r\n<div style=\"font-weight: 400\">\r\n\r\nCheck out Snopes at: <a href=\"https:\/\/www.snopes.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.snopes.com\/<\/a>\r\n\r\n<\/div>","rendered":"<div style=\"font-weight: 400\">\n<p>Content creators are individuals or companies who produce and share various forms of content, such as videos, memes, and other posts, on social media. These creators often build a dedicated following by posting content that resonates with their target audience, which allows them to become influencers within their specific niche or industry. Influencers have the power to affect their followers\u2019 opinions and decisions.<\/p>\n<p>Just because someone has a popular podcast or TikTok account doesn&#8217;t mean they care about the facts or promote a nuanced view of a policy problems<\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>Content creators often prioritize popularity, clicks, and revenue over accuracy and in-depth arguments. Negative content\u2014focusing on fear, outrage, or conflict\u2014and polarizing content\u2014emphasizing extreme viewpoints\u2014often outperform positive content. While this content is not always false, it can mislead and manipulate viewers by distorting reality.<span style=\"font-size: 14pt\">\u00a0\u00a0<\/span><\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>Unfortunately, some content creators peddle misinformation and, worse, manufacture disinformation. <strong>Misinformation<\/strong> is incorrect or misleading information spread without the intent to deceive, often occurring when people share false information they believe to be true. <strong>Disinformation<\/strong>, on the other hand, is deliberately false information spread with the intent to deceive or manipulate. Disinformation is flat-out lying. Both can be harmful, but understanding the intent behind the information can help you better assess and respond to it.<span style=\"font-size: 14pt\">\u00a0\u00a0<\/span><\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<div class=\"textbox\">\n<div style=\"font-weight: 400\">\n<p><em>Watch this video from CyberWise, a trusted educational resource on digital literacy, where they provide a clear explanation of what fake news is:<\/em><\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>YouTube URL: <a href=\"https:\/\/www.youtube.com\/watch?v=V4o0B6IDo50\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com\/watch?v=V4o0B6IDo50<\/a><\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>Duration: 3:34<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>Always approach online content critically, check sources, and be mindful of the impact of the content you engage with. This way, you can make more informed decisions and avoid contributing to the spread of false information.<\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>Remember, just because a friend reposts something doesn\u2019t mean it\u2019s true. It\u2019s important to verify information before believing or sharing it. When you spot content that you\u2019re unsure about, fact-check it on websites like FactCheck.org, PolitiFact, and Snopes. These sites investigate and debunk false or misleading claims, rumors, and hoaxes across various topics, providing evidence-based and contextualized analysis with references to original sources.<\/p>\n<\/div>\n<div style=\"font-weight: 400\">\n<p>Check out Snopes at: <a href=\"https:\/\/www.snopes.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.snopes.com\/<\/a><\/p>\n<\/div>\n","protected":false},"author":511,"menu_order":6,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-184","chapter","type-chapter","status-publish","hentry"],"part":38,"_links":{"self":[{"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/chapters\/184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/wp\/v2\/users\/511"}],"version-history":[{"count":21,"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/chapters\/184\/revisions"}],"predecessor-version":[{"id":2659,"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/chapters\/184\/revisions\/2659"}],"part":[{"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/parts\/38"}],"metadata":[{"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/chapters\/184\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/wp\/v2\/media?parent=184"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/pressbooks\/v2\/chapter-type?post=184"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/wp\/v2\/contributor?post=184"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.ulib.csuohio.edu\/statelocalgov\/wp-json\/wp\/v2\/license?post=184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}